“ We selected a re-sealable package for Refill Powder.Lightener in a conscious effort to reduce packaging. “ We pride ourselves on ‘The Choices We Make,’ taking into consideration all elements when creating products, from ingredients to packaging,” explains Kevin. Powder.Lightener helps achieve even results without unwanted brassy tones, whether for all-over colour or highlights and babylights, ombre or sombre, and more recently warm blonde tones like golds inspired by bold jewelry on the runways.”Ĭolor.Me founder Kevin Murphy had the brand’s three pillars of fashion, performance and “choices we make” in mind when formulating the line and adding new line items.
“ Refill Powder.Lightener is a great option for stylists, with blonde colour being one of the biggest colour categories. We’ve created the Refill Powder.Lightener to meet salon demands,” states Kate Reid, Color.Me Director of Education. “ The Powder.Lightener has been a big hit with colourists.
0 kommentar(er)
